Displaying items by tag: consumer
Globalisation will remain an indispensable part of the fish industry
This article was featured in EUROFISH Magazine 3 2020.
The coronavirus has largely brought public life to a standstill. Stock markets have plunged into the red, freedom of movement has been severely restricted in some places, and the consequences for the global economy are not foreseeable. One thing is certain, however: the longer the standstill lasts, the more profound will be the disruption in the global fish industry. Familiar market structures could change, raising fears and anxieties about the future for many of those affected.
Consumer survey yields vital insights in consumer habits
The second Global Fishery Forum, which was held on 13-15 September 2018 in St. Petersburg, Russia, offered an extensive programme covering various emerging topics from global fishing activities and projections for 2050, development of aquaculture, global consumer markets, technologies, and popularisation of Russian fish products.
During the second day of the Global Fishery Forum, the conference “Russian fish: a strategy for promoting Russian fish on the Russian market”, gathered experts for discussion on how to increase fish consumption. The main questions looked at understanding what Russian consumers eat and what producers are offering them, consumer awareness and the role of mass-media in this process, what can be done to stimulate consumer demand on the market, and opportunities for retail chains to increase consumption of fisheries products in the country.
Herring is the most-consumed fish in Russia
In 2016, consumption of fish and seafood products in Russia was at 21.1 kg per capita (live weight equivalent), according to the research carried out by the All-Russian Association of Fish Breeders, Entrepreneurs and Exporters (VARPE). The market size was estimated at more than 3 million tonnes of fisheries products. Herring was the leading species with 2.81 kg per capita consumption, followed by salmon species (2.73 kg per capita), Alaska pollock (2.59 kg per capita), cod (2 kg per capita) and mackerel (1.9 kg per capita). These 5 top species make up 12 kg per capita or more than 56% of all fish and seafood products in the country. Consumption of squid, shrimp and crab was about 0.6, 0.25 and 0.14 kg per capita respectively, representing about 5% of the total fish and seafood consumption in the country.